When someone in Fairy Meadow searches “electrician near me” or a visitor in Kiama looks up “best brunch”, Google shows a handful of local businesses first. Here’s how to make sure one of them is you.
1. Claim and complete your Google Business Profile
This is the single biggest local SEO lever. Fill in every field: categories, services, hours, photos and a description that mentions the suburbs you serve.
2. Ask every happy customer for a review
Reviews influence both rankings and trust. Make it easy with a short link you can text after each job.
3. Keep your name, address and phone identical everywhere
Your details should match exactly across your website, Google, Facebook and directories like True Local and Yellow Pages.
4. Create a page for each service
One page per service (“Bathroom Renovations Wollongong”) ranks far better than one page listing everything.
5. Mention the areas you actually serve
Talk naturally about Corrimal, Dapto, Shellharbour or wherever you work. Show real projects in those suburbs.
6. Make your site fast on mobile
Most local searches happen on phones. A slow site loses customers before they see your phone number.
7. Post updates regularly
Google Business Profile posts, new photos and fresh blog content all signal that your business is active.
Want a hand? Book a free local SEO check and we’ll show you where you stand.
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